Argyll Coffee Roasters
brief
Argyll Coffee Roasters based in the heart of Scotland, had built a loyal following through word of mouth and exceptional small-batch roasting. But their original website — focused mainly on storytelling couldn’t keep up with growing demand, nor did it provide the tools needed to scale direct-to-consumer and business-to-business sales.
They needed an eCommerce platform that preserved their authentic brand identity while unlocking new features: subscriptions, bulk ordering, and a tailored B2B experience, all without sacrificing user-friendliness or search visibility.
outcome
A Seamless Shopify Storefront Rooted in Brand Authenticity
We designed a custom Shopify theme that captures Argyll’s brand — clean, characterful, and confident. The store is structured to:
Tell the brand story visually without overwhelming the shopping journey
Streamline navigation across collections, gift boxes, brewing equipment, and subscriptions
Work beautifully on mobile, making browsing and checkout seamless
The end result is a site that feels as hand-crafted as their coffee, but with the power and performance of Shopify under the hood.
Subscriptions and B2B Made Simple
To cater to a growing customer base, we introduced two key features
- Recharge-powered subscriptions, allowing customers to receive their favourite blends at their preferred frequency. This helped increase customer retention and predictability in revenue.
- B2B functionality, including exclusive access areas, custom quote requests, and simplified bulk ordering — all built into the existing theme and UX for seamless operation.
These features unlocked new revenue streams without introducing complexity.